IS YOUR DATA SAFE?

IS YOUR DATA SAFE?

As we all know, large companies such as Google, Microsoft, Facebook, and many other companies and apps collect data from your devices. Is all that data, however, secure? 

What do they do with your information?

Companies collect data for a variety of reasons, the most important of which is to maintain a user list on their company so that if anything were to happen to your account, they could assist you.

So here’s an example of how they can assist you:

Assume you use Instagram and your account has been hacked or your account has not been hacked but you have a lot of personal information in your account. However, if your account has been hacked, you will be able to access it, so you will contact Instagram customer service and tell them your account has been hacked and ask them to assist you, and your information will be used from this point forward. In the ways listed below

They will first confirm that it is you and not a hacker attempting to obtain information about your account in order to hack it. They will ask you to confirm that it was you and will ask you to enter the last login details that you used before your account was hacked. Once you enter the hash code, they will compare it to the last hash code you entered before your account was hacked.

(A hash code is an encrypted version of the information you entered, and there are various types of hash codes that are used in different ways.)

So, if you verified the data, they will return your account to you. As a result, this is the first way that companies use your data.  

2. How is your data used in marketing and service improvement?

Businesses use your information to improve their services. Create a user-friendly UI (user interface) using your data, and then use your data to show advertisements.

The main issue here is that people are only receiving half of the information.

Let me explain in simple terms, everyone tells you that Google can hear you and show ads based on what you’re talking about or searching for, so is Google leaking your data? The answer is no, Google is not leaking your data because it helps us in many ways, such as if you really need an item and you can’t find it anywhere, or if you find you are not comfortable with the price, Google will show you the product through ads at a comfortable price. If people claim that showing ads is all about leaking your data, this is simply not true.

Is Google compelling you to buy that product through advertisements?

No, it is not forcing you to do anything.

Is your information shared with a third party?

No, they don’t because Google has its own algorithm and ad marketing business, so they don’t share your data with third parties; instead, they use it in their own Google Adsense, and no company will share your data with a third party because it will cost them money.

As a result, your data is secure here.

Displaying ads or using your data to display ads is not a bad thing or a violation of your privacy because they show ads to promote the company and the company pays them to do so.

They can even show you ads without taking your data, but that will show you any type of ad that you don’t want to see or that isn’t relevant to you. For example, they can show an 18+ ad to a minor age group user and toys ads to adults, among other things. So talking about your data makes it easier for them to display ads.

Let’s look at an example.

Google provides many services for free and without any problems, but they do not charge you for surfing the internet or using anything, but they do have a large audience on their platform, which is a plus point because they earn more than 80% of their money through ads, so they provide free services to us all and only show ads to us, which is the main reason your data is taken.

CONCLUSION

Your privacy is protected. They do not sell your data or leak your private chats or pictures from your data. Everything you read on the internet is out of date and is simply marketing from competitors.

People are hacked not because these companies steal their data; they are hacked because they share all of their personal information on untrustworthy websites or apps.


There are many more related to privacy that we will discuss in our next blog, so stay tuned.

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